allure

UK: /əˈlʊə^r/ US: /əˈlʊr/ ,(v. ə lŏŏr′; n. al′yŏŏr, -yər)

Inflections of 'allure' (v): (⇒ conjugate)

allures

v 3rd person singular

alluring

v pres p

allured

v past

allured

v past p

WordReference Random House Learner's Dictionary of American English © 2026

al•lure¹ /əˈlʊr/   v., -lured, -lur•ing, n. 
v. [~ + object]

1. to attract or tempt by something flattering or desirable:
   Her beauty allured him.

n. [uncountable]

2. fascination;
   charm;
   appeal:
   the allure of money.

al•lure•ment, n. [uncountable* countable]

WordReference Random House Unabridged Dictionary of American English © 2026

al•lure¹  (ə lŏŏr′), v., -lured, -lur•ing, n. 
v.t. 

1. to attract or tempt by something flattering or desirable.
2. to fascinate;
   charm.

v.i. 

3. to be attractive or tempting.

n. 

4. fascination;
   charm;
   appeal.

• Middle French alurer, equivalent. to a- a-⁵ + lurer to lure
• late Middle English aluren 1375–1425

al•lur′er, n. 
Synonyms

• 1. entice, lure.
• 2. enchant, entrance, captivate.
• 4. glamor, attraction.

al•lure²  (al′yŏŏr, -yər), n. 

1. Architecture alure.

Collins Concise English Dictionary © HarperCollins Publishers::

allure / əˈljʊə əˈlʊə/ verb

1. (transitive) to entice or tempt (someone) to a person or place or to a course of action; attract

noun

1. attractiveness; appeal

Etymology: 15th Century: from Old French alurer, from lure bait, lure

alˈlurement noun