WordReference Random House Unabridged Dictionary of American English © 2025
un•der•price
(un′dər prīs′),USA pronunciation v.t., -priced, -pric•ing.
- Businessto price (goods or merchandise) lower than the standard price or fair value.
- Businessto undercut (a competitor) by underselling or setting prices below actual cost.
- under- + price 1750–60